Paid Social Media Expert

Marketing · New York - REMOTE, New York
Department Marketing
Employment Type Full-Time
Minimum Experience Mid-level

Real Vision; since inception is a team of visionaries, innovators, and pioneers who are uniquely positioned to speak with authority and clarity to both traditional investors and rapidly growing cryptocurrency communities.

 

Real Vision is a place where the world’s most successful investors share their thoughts about what’s happening in today’s markets and we’re on a mission to disrupt the system and change the face of financial media.

 

We’re a tight-knit team based primarily in Europe, Cayman Islands and the USA. So far, we’ve built a truly vibrant & brilliant community of investors, now it’s time to step it up a level to capture the next wave. So if you are a self motivated, collaborative person who can balance data with creativity, then you might be the person that we are looking for. We’re small enough for your ideas to be heard and implemented, whilst we are large enough for these ideas through your campaigns to truly make an impact on the world around you.

 

JOB DESCRIPTION


We seek a highly motivated paid social media marketing expert with 3-5 years of experience to join our acquisition team. The paid social expert will participate in all aspects of executing high profile and complex campaigns on networks like Facebook, Twitter, Reddit and even LinkedIn. This includes initial planning, preparation, implementation, monitoring, optimization, analysis and finally reporting.

 

In this role, you are responsible for the external paid social media marketing strategy that drives relevant traffic, commercial goals & brand awareness. You will also play a significant role in shaping the company’s strategic planning and ensure that the Marketing department’s activities contribute to Real Visions’ long-term success.

 

You will be expected to work with the VP of Marketing and our design team to create compelling and engaging ads which deliver outstanding performance. The role demands detail oriented, strategic and creative thinkers with the drive and dedication to deliver excellent results.

 

Furthermore, if you are interested in cryptocurrencies and/or traditional investing, then you should waste no time in applying for this role, as you know already that this is the most exciting arena to work in right now and that Real Vision are at the forefront of this movement.

 

ESSENTIAL FUNCTIONS

 

  • Research, develop, manage, execute & optimize cutting-edge social media campaigns from conception to launch.
  • Assist in development of media strategy and building paid social media plans (including audience targeting and segmentation, messaging, flighting, budgeting, etc.)
  • Develop and implement a cohesive paid marketing plan to increase brand awareness, to increase trialists and to promote campaigns & live events.
  • Improve performance by owning the day-to-day management of campaigns across multiple markets and languages, including budget and bid management, building campaigns, conducting experiments, and optimizing landing pages
  • Work closely with the VP Marketing to manage the marketing department’s plan & budget
  • Prepare regular reports and presentations on marketing metric for Marketing VP & CMO
  • Conduct market analysis to identify challenges and opportunities for growth

 

ABOUT YOU


  • 3-5 years hands-on experience scaling and optimizing large-scale Paid Social campaigns
  • You are proficient in Facebook Ads and Twitter Ads, LinkedIn & Reddit.
  • If you have experience running programmatic and/or YouTube Ads, it would be a bonus.
  • A high degree of numeracy and literacy is a must.
  • You monitor the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance and provide recommendations on how clients can best leverage new tools and services.
  • You should be more than familiar with financial terminology & cryptocurrencies.
  • Experience managing and localising complex campaigns across multiple markets with large budgets
  • You have a Data-driven mindset with a firm grasp of performance metrics
  • Experience using spreadsheets and Google Data Studio to manipulate and analyse data
  • Self-starter with a can-do attitude, able to operate in ambiguity with confidence.
  • Ability to move quickly, reacting to changing circumstances in the company and shaping Real Vision’s understanding of a particular product, sales strategy or marketing idea.
  • The ability to exercise business judgment and endeavor that business decisions are taken in the absence of fraud, bad faith, or abuse of discretion.

Thank You

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  • Location
    New York - REMOTE, New York
  • Department
    Marketing
  • Employment Type
    Full-Time
  • Minimum Experience
    Mid-level